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The School of Flaunt

Back when "Flying Was Fun" Alexandra Smythe and Cate Clarke were Flight Attendants with a Major International Carrier. Prior to Private Jets coming into vogue, Alexandra and Cate traveled in the First Class World, meeting and greeting the top celebrities, politicians who would become Presidents, nouveau riche, and yes the occasional Headline Grabbing Criminal in Handcuffs!

What the two ladies viewed and experienced became fodder for the School of Flaunt, so much money, such bad taste and oh those terrible manners. Something had to be done! Hence, The School of Flaunt Handbook was born. Read More

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Elizabeth Bonanno Biography

Category: Guest Writers  |  Permalink

Published: Monday, May 31, 2010


A native Floridian, Elizabeth Anne Bonanno (or, simply, "Beth Anne") relocated to New York City in 2000 to work with the esteemed jewelry house of Siegelson, specializing in 19th Century through contemporary jewelry. Immediately at home in the New York market, Bonanno focused on nurturing a lucrative relationship between Siegelson and luxury retailers Neiman Marcus and Bergdorf Goodman. Bonanno's expertise in sales, public relations, branding and product knowledge allowed the collaboration to flourish. Siegelson has since become one of the strongest brands in collectable jewelry today.
Today, Bonanno is an independent consultant who draws her inspiration from many different sources, including one of her first loves: rare, collectable gemstones and jewelry. Boasting a diverse background in luxury goods, retail, music, design and event planning, Bonanno has forged her way in the high-end collectable jewelry world as a force to be reckoned with. She expertly integrates herself into each aspect of the retail, trade and private world with ease, maintaining a stellar reputation in the process.
"I'm an extremely passionate person and need to be around art, music and creativity constantly. My ability to sell, inspire others, drive business, build public relationships and create profitable ad campaigns all comes directly from my passion about the art," she says.  "I adore jewelry—all jewelry. From the rarest of gems in the palm of my hand to the guy on Broadway between Prince & Spring Streets selling wooden beads for $10, I'm obsessed with adornment," rants Bonanno.
Bonanno cites her strong relationships with retailers, sales associates, magazine editors, museum curators and esteemed colleagues in the trade as the starting point for every project—and her most exclusive asset. Whether she's providing a sales associate with the right piece of jewelry for a discerning collector, helping to further build a client's collection or presenting a new designer to the national media, each undertaking is completely relationship driven.
"For me it's all about integrity and respecting those you work with. I want you to call me when things aren't going well or even if you just need to vent. When you build a strong foundation to work on top of, you always do business," Bonanno explains. "It may not be how everyone works but it's what works for me." Like their consultant, Elizabeth Anne Bonanno's clients are varied and diverse. However, all ultimately have one common denominator: extreme passion.

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